PENGEMBANGAN TECHNOLOGY ACCEPTANCE MODEL (TAM) SEBAGAI UPAYA PEMBERDAYAAN MASYARAKAT MENUJU MASYARAKAT INFORMASI

Abstract

Development of the Technology Acceptance Model (TAM) describes that there are dominant factors affecting the integration of information and communication technology (ICT) in society. This paper described the development of TAM in the context of the implementation of community development towards an information society. Implementation of empowerment facilitators conducted with the community. Implementation of empowerment aims to build positive perceptions of the benefits and convenience of ICT in society. Perceptions will positively affect the willingness of communities to utilize ICT. Furthermore, the willingness to utilize ICTs will influence the awareness and public demand for information as a source of strength. Communities that utilize ICT in order to satisfy the high demand for information is called information society.